The competitive field of the private market should be mapped out clearly and precisely so that this insight leads to a clear positioning with a distinctive proposition at the service and supply level for the private market.
In order to know where we can put our influence in the world of living longer at home, it is important to investigate what is already on offer in the market and where we can make a contribution. That is why we have set up this assignment: we want to know what our direct and indirect competitors offer in order to live longer at home, what services they provide, and how they are organized. For this, we need your help.
We would like to see a comprehensive list in which you answer the questions as well as possible. In the end, the analysis will consist of 20 organizations from which you should find out as much information as possible.