Needs Mapping
For this challenge, it is important to map out the needs of the target group (vital to slightly disabled elderly people) regarding (shared) mobility, access to it, and its ultimate implementation. We expect that a divisible mobility scooter is an ideal solution for this, but we want to find out whether this is really the case.
We want to maximize the happiness of mobility. We believe that this starts with realizing a simple, shareable means of transport. We already have ideas about this, but we would like to know whether they meet the needs of the market. That is why we want you to research the needs of the older, less mobile generation and how we can meet them. Of course, this is only about how they want to move around, how that should be achieved, and what is important in this respect.
Ultimately, we want all data and information to be clearly displayed. The personas must also be delivered clearly and visually, preferably in a PowerPoint presentation.
