A research on the desire for plant-based products in different restaurants and fast-food places. Once you have discovered if there is a wish for these products, the second step would be to find out which producers we should approach to be able to facilitate these plant-based products.
Vegan, plant-based, and sustainable products are gaining more influence in the world of foods. People become more aware of the impact of eating meat and choosing a vegan or plant-based product is becoming increasingly popular. We are aware of this trend and we believe we should start taking action to come along in this trend
Research to create insights into the world of plant-based snacks. This should be in the customer group Quick Service Restaurant, or the casual dining. Within these groups the main focus is on the following questions: Is there a wish for plant-based snacks? What is expected of the plant-based snacks? What should we know about plant-based snacks? Do they already serve plant-based snacks? Why would or wouldn't the customer serve plant-based snacks? When the answer is positive, the second step will be what to offer, which companies offer these kind of snacks and what assignment are there.